
[photo by meloveyou2000]
Indonesia has this so very famous instant noodle brand named Indomie. That famous, most people call every other similar product with the beforementioned brand. Pretty amazing.
No wonder its commercials has this sort of jargon or something that Indomie is loved by all people of Indonesia (from the very east to the very west area of this archipelago).
In my mind, with the above fact, I think there’s no need for the brand to make any kinds of media commercials no more; I mean, all people know the brand so very well.
But people can often see its advertisements, anyway, especially on TV. I myself love the products, and also the brand new TV commercial, in which many people with ‘distinguished faces and accents and languages’ (I mean, you can tell the ethnicities of the models—Balinese, Javanese, Papuanese, etc.)—they all sing the famous ’soundtrack’ of Indomie (this time with the newest lyrics), happily. It’s so nice seeing and listening to all of them, it reminds you specifically to your homeland, Indonesia. Really.
It reminds me of my primary years back in a town named Bekasi, West Java. I happened to study in a private Buddhist school (a primary school established by a Buddhist foundation, actually intended for Buddhist children), even though I come from a muslim family; however, most of the pupils were Christians. The Buddhist students, in fact, were not even more than 20 (from 1st to 6th grades). In one class, the Christians were probably about 89%, the muslims 10%, and the Buddhist 1%, and most of the Christians came from Chinese families.
We were just children, so we didn’t recognize the word ‘discrimination’ at the time, because there were none. That’s what I love about my school (and one of the things I love about being a child). Most of the teachers were Christians, but they treated all students fairly the same.
Unfortunately, grown-ups make differences a big deal. What’s so wrong about being different, actually?
—Diar
P.S. Here comes the brand new Gorgeous Inspirations’ CafePress Store: What’s Gorgeous.